CDO

CDO

Stands for Chief Digital Officer and is the digital director of the company. This is a very relevant position in the current context of digitization of society and companies.

Responsible for the process of digital transformation of the company, which impacts all areas of the company, both in internal processes, as in the relationship with customers, or with the workers themselves. The CDO reports to the CEO and, depending on the type of company, may be in charge of different departments. In general, it is important that he/she has knowledge of management, marketing, internet, web analytics, social media and that he/she is able to keep updated on technologies that can improve the company's processes.

Related terms
CCO | CEO | CFO | CIO | CMO | COO | CTO